Abstract

CINEMA TERRITORY: Cinema halls represent a vital asset in the cultural offering of any region. Being aware of this value is indispensable in planning their development and enhancement. This premise led to the need for a survey of movie theatres in Apulia, Italy so as to constitute a data bank of information concerning their present condition, in order to be able to programme their future. The survey, promoted by the Apulia Regional Council for the Mediterranean, in collaboration with A.A.M. Architettura Arte Moderna and the Bari Polytechnic, describes cinema space in urban, architectural and social terms. It also examines the role played by movie theatres in history, culture and the economy. The resulting book, titled Territori del Cinema, is divided into four parts. The first deals with cinema as a physical place, analysed in its historical, typological and cultural aspects, and present an text by Francesco Moschini “Architecture and cinema: visionary places”. The second is a census of the 269 operating or disused cinemas in Apulia, accomplished by creating a catalogue of detailed profiles containing descriptions, photographic reports, project drawings, archive illustrations and pictures by famous photographers. The third offers reflections on and evaluations of the cinema system (management, legislation, statistics, and urbanplanning aspects). The fourth contains authoritative accounts by a variety of figures connected with the cinema world (movie-theatre owners, movie directors, actors, critics, journalists and producers). The book’s four sections are enriched by a lavish collection of photographs, and by original drawings by Vincenzo D’Alba. The latter are illustrations based on the architectural and cinematographic history of movie halls. With humour and analogies, the artwork creates an iconography of cinema theatres. The book analyses the multiple causes of the crisis that in recent years has been particularly threatening to the survival of small cinemas. This phenomenon involves a complex urban and social system in need of focused measures that must be issued in the legislational spheres of the region, its provinces and municipalities. The task of territorial analysis and planning is outlined in a comprehensive technical scheme in relation to road networks, travel time, customer base and the attractions offered by individual towns. All this serves to assess the competitiveness of those areas best suited to welcome new enterprises while respecting existing ones. Indeed, the survey allows for the extrapolation of the settlementdynamics of cinema buildings, creating the basis upon which to replan both the old and the new. It will be able to give thorough answers to future functional requirements. Initiated by the region’s task force for the assessment of cinema businesses, this work provides indispensable technical and cultural support both to safeguard Apulia’s cinema heritage and guide its future development by using the information in the

Autore Pugliese

• Moschini Francesco

Tutti gli autori

• MOSCHINI F

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Anno di pubblicazione

2013

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ISBN

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Settori ERC

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