Abstract

We examine the importance and the role that digital marketplaces play for SMEs in developing countries By building on the literature of digital marketplace and business models we argue that the features of the context shape the type of the business models applicable for digital marketplaces. We suggest that before designing a digital marketplace initiative it is necessary to undertake a context assessment that ensures a better understanding of the firms’ preparedness to the usage of this kind of platforms in terms of technological infrastructure, human resources’ capabilities and skills, integration and innovation level among firms. It is essential to start with feasible initiatives and build up steadily the qualifications necessary for facing hindrances. However, starting at the right point and in the right way doesn’t automatically guarantee success and competitive advantage of SMEs, but can represent a way to start admitting the fundamental role of the innovation in a high complex environment.

Autore Pugliese

• Ndou Valentina , Del Vecchio Pasquale

Tutti gli autori

• V. Ndou , P. Del Vecchio , L. Schina

Titolo volume/Rivista

COMMUNICATIONS IN COMPUTER AND INFORMATION SCIENCE

Anno di pubblicazione

2011

ISSN

1865-0929

ISBN

Non Disponibile

Numero di citazioni Wos

Nessuna citazione

Ultimo Aggiornamento Citazioni

Non Disponibile

Numero di citazioni Scopus

Non Disponibile

0

Ultimo Aggiornamento Citazioni

28/04/2018

Settori ERC

Non Disponibile

Codici ASJC

Non Disponibile