A methodology for the virtual destination management based on users' involvement: Perspectives and opportunities for the smart growth of destinations

Abstract

The paper aims to contribute at the emerging debate on smart tourism by presenting a methodological framework to support destinations in creating their own identity. The methodology is the result of a literature review aimed to deepen the meaning of tourism as regional integrated system of actors and knowledge-intensive industry largely interested by the diffusion of digital and social technologies that enable processes of users’ co-creation as well as of the preliminary evidences of two case studies built around two ongoing experimentations of digital tourism, #Appiedi and #SalentoUpNDown. Carried out in Apulia, both the two initiatives are aimed to promote and testing a model of smart tourism, labelled with the #ApuliaSmarTourism, inspired to the principles of service co-creation, digitalization and user centrality.


Tutti gli autori

  • DEL VECCHIO P. , Ndou V. , Passiante G.

Titolo volume/Rivista

Non Disponibile


Anno di pubblicazione

2015

ISSN

Non Disponibile

ISBN

Non Disponibile


Numero di citazioni Wos

Nessuna citazione

Ultimo Aggiornamento Citazioni

Non Disponibile


Numero di citazioni Scopus

2

Ultimo Aggiornamento Citazioni

22/04/2018


Settori ERC

Non Disponibile

Codici ASJC

Non Disponibile